I’m not one to normally just post advertising campaigns, but this is a brilliant video from SAS. It’s part of a new advertising campaign, called “We are travelers” [sic].
They’ve even produced a PDF report to go with it.
The report itself has a few reasonably obvious (to me) conclusions in it, like the following slide, but it’s mostly just nice platitudes and essentially made up statistics.
However it doesn’t stop the main advertisement from being one of the best airline commercials I’ve seen in a long time.